Persevere Bookkeeping provides value based bookkeeping services to small businesses.


I started Persevere Bookkeeping with the vision to help business owners, who’s finances are causing them stress, take a step back and see their business with clarity. Whether it’s because of disorganization, lack of experience, lack of time or simply you don’t like doing your own books, Persevere bookkeeping is in your corner to help you overcome any obstacle you might be facing that prevent you from reaching your goals.


My name is Diego Sanchez, I’ve been married for 8 years now to my beautiful bride Cindy, she has been my support and motivation thru this journey of starting my own business.  In those 8 years we’ve been blessed with 2 handsome boys and a little princess. We are a homeschooling family and my desire has been to be there and help with my kids’ schooling and starting my own business has given me that opportunity.  We love to go camping and taking drives up and down the coast.

I graduated with a B.A. of Economics from Cal State Fullerton. I have worked in the restaurant industry and for the past 5 years i worked in the auto finance industry.  I’ve earned my Bookkeeping certificate of completion from Bookkeeper Business Launch and I am a Quickbooks Online Certified Advisor.   Thank you for the opportunity to be part of your business and your future success.